I was going to start walking around the house in order to find icons for this assignment and they just came to my attention quicker than I had thought, before leaving my chair. Ar first, I noticed the contactless icon next to the microchip on my Chase Bank Debit Card, which resembles the wifi icon, just sideways. This emulates also a wave, or a signal, that conveys the meaning of no physical contact required to make it work.

I also turned right and saw on the vintage thermostat on the wall, an icon of a thermometer, which is a universal…


It has been about10 years since Netflix changed the way people watch tv shows and movies forever. Through an exceptional system of user flows, it accommodates people who just want to binge-watch a few tv shows to more users who go on the website looking to find rare and specific films. Since there are so many titles to watch, and many types of users, Netflix has a combination of a navigation bar on the top right, that will display the main categories of the website, pictured below.

All of these categories will take the user to another screen, with broken-down…


The elephant in the (design) room

Disaster on 34th st.

The elephant in the (design) room

In an industry that’s all about being two steps ahead of everyone, Macy’s has been for a while, falling behind everybody, way before the pandemic. During my meetings with clothing designers, as a textile vendor, I would get the occasional question of how good or bad everyone else was doing. They assumed I would know, by the number of textiles and prints they would get from me. The more they’d get the more budget they had. Everybody had the same question though: Is Macy’s doing THAT bad?

In…


Get around your city with “Citymapper”

Citymapper app

At first, getting around a city can be very difficult. When I moved to NYC, 6 years ago, I was lost. everything looked the same to me, and couldn’t even figure out the Subway. Google maps was there but it was mainly meant for drivers (I didn't have a car, and relied on public transportation, and walking). When my friend recommended Citymapper, I couldn't believe I was moving around New York City, by myself, like I grew up there. This app came to solve a problem Google maps, and even worse, the failed Apple…

Serge d Stanton

LA is home

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